Alterian, Inc.

Alterian helps marketers improve results through its enterprise marketing software platform and global partner community of leading marketing services providers, agencies and systems integrators. Enabling marketers to become analytically-led and integrating their marketing processes, by combining database, digital, and operational marketing applications on a shared data infrastructure. The Alterian Marketing Services Platform makes it practical and cost effective for marketers to gain insight into their data, and use this to execute an integrated marketing strategy across online and offline channels. With over 70 global partners, who deliver Alterian software alongside their own value-added services they empower market to drive competitive advantage through improved marketing performance and customer satisfaction. Alterian was founded in 1997 and has offices throughout North America and Europe.